Any corporate affairs and communications practitioner takes pride in their ability to see reputation risks from a mile away. But what happens when the issue we believe we can see on the horizon fails to materialise? Is our radar failing us? Earlier this year a client of Daymark’s discussed what they saw as a looming issue that required some preparation in case a quick and substantive response was required. This was in the face of a widely held view within…
The recent independent report on Australia’s COVID-19 response presents a valuable opportunity to examine why businesses and organisations should strengthen trust, resilience, and transparency in challenging environments. Whether navigating complex stakeholder relationships or meeting heightened public expectations, there are key insights that can be applied for future crisis preparedness and to help build community confidence. A reminder too – trust, clarity, and adaptability are not just crisis management tools; they should be key principles for sustained growth and connection. 1.…
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