The Art of a Good Media Release

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A good media release can make or break the coverage received, so it’s worth putting in the effort if you have positive news to share. At Daymark we often write media releases on behalf of clients, or review and edit first drafts. These are a few things we bear in mind to ensure media success: The Title and First Paragraph are Crucial News desks have always received more media alerts than they can cover, but with the ease of digital…